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How to Market and Sell Your Art Course
Introduction
Welcome (5:09)
My Story (15:56)
Where to Start! (5:59)
Building a Body of Work
Why Collections are so Important (5:38)
How to Create Collections that Sell (5:30)
Topics & Niches that are Aways in Demand (3:00)
Originals vs Reproductions (6:01)
Key Takeaway (2:39)
Ways to Sell
Intro: Ways to Sell Art (2:07)
Commissioned Art (33:50)
Art Shows, Festivals, and Fairs (36:59)
Selling Online (37:49)
Licensing (30:34)
Wholesale (41:23)
Galleries (13:01)
Agents (24:16)
Key Takeaway (5:38)
Marketing & Growing your Customer List
Intro: Why You Need to Market Your Art (9:37)
How to Name & Brand Your Business (16:59)
Best Practices for Protecting & Sharing Images (27:00)
How to Edit Photos (31:54)
Ways to Market Offline (13:46)
Marketing Online: Website (24:48)
Marketing Online: YouTube (19:35)
Marketing Online: Pinterest (16:18)
Marketing Online: Facebook (38:52)
Marketing Online: Instagram (22:37)
Why You NEED a Customer List (6:53)
Choosing an Email Marketing Service (54:57)
How to use Emails to Sell Your Art (83:11)
Key Takeaway (6:57)
Business Basics
Business Set Up: Registering, Insuring, and Sales Tax (12:18)
Terms, Conditions, and Disclaimers (7:20)
Pricing Your Art (26:25)
Collecting Data & What to Do With It (24:21)
What do you do When Your Art is Stolen? (12:11)
Key Takeaway (2:40)
Conclusion
Dealing with Overwhelm, Confidence, and Success (6:36)
This Step is Easy to Skip! (1:01)
Originals vs Reproductions
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